Franchising is a business method in which a franchisor (business owner or manager) allows a franchisee (person or entity) to market products or services under its name and trademark, and in strict adherence to a system the franchisor prescribes.
The total capital investment depends on the business to be franchised. It could range from as low as below P500,000 up to P10,000,000 and above.
Would-be investors have the option to franchise businesses engaged in food, services, and trading.
- Food franchises are businesses such as restaurants, kiosks, and food carts.
- Service franchises are those that cater to needs such as health & wellness, computer shops, and travel.
- Trading franchises deal with retail including convenience stores, clothes shops, and drugstores.
(Sources: Nicolas & De Vega Law Offices, Intellectual Property Office, and Philippine Franchise Association)